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Internet Marketing in 2021 vs. 2017. What’s Changed and What Hasn’t

Clarity is everything…

When you get clear on your strategy and plan of action, you naturally get confident.

When you are confident, you execute your strategy more consistently.

And it’s this execution of the right strategy over long periods of time that is the difference between success and failure.

Now, people think this Internet marketing world is changing very fast…

So, I figured we would look at the differences between 2017 and 2021…

We will focus on both getting started…

And we will focus on the successful long-term strategy.

Ready?  Great!

Getting started in 2017 – Start a blog.

Getting started in 2021 – Start a blog.

Contrary to popular belief, not much has changed here.

From a WordPress blog you can sell physical products, digital products, advertising space, affiliate products, services, anything you want…

At this point I’m assuming you have started your blog, but just in case…

But again, I’m confident you have already started your blog…

Next, let’s dig deeper into the strategy.

2017 Strategy – Drive traffic & grow your list.

2021 Strategy – Drive traffic & grow your list.

Again, contrary to what the fake gurus and hype peddlers will tell you on their webinars…

The game really hasn’t changed.

And, it doesn’t matter whether you use paid traffic or organic traffic…

What does matter is that you are creating helpful content for your audience that assists them in answering their questions and solving their problems.

You need a few key pieces in addition to your blog, like some super-helpful blog posts…

A lead magnet to grow your list…

A landing page to offer your lead magnet…

An autoresponder to collect leads…

And that’s really it…

Seriously!

Now, I honor that it’s really difficult doing something you’ve never done before…

When I first started online I wasn’t focused…

There were no many helpful guides teaching how all of the bits and pieces work together like I’ve laid out for you here.

I spent years learning how this worked doing things wrong.

My role on this planet is to simmer all that down to a simple path you can follow CONFIDENTLY, from day 1.

So, why haven’t so many started, yet?

From my perspective there is ONLY 1 EXCUSE left…

That I’m about to crush…

It is the age old niche question:

“I don’t know my niche, yet”

Great… Commit to choosing your niche today.

And then, get to building…

Literally… Choose one, commit and GET STARTED!

Because nothing happens until you start.

And if you have already started, commit to building that next great piece of content for your audience…

Whether that’s your first blog and your homepage…

Or whether that’s your 24th blog post (or 98th)…

Or whether that’s your next lead magnet…

Remember…

Those who are successful online CREATE GREAT CONTENT for their audiences like it’s their JOB!

This truth hasn’t changed in over the years…

And there’s no reason to expect it’ll change in the coming years…

So get to it!

You have the strategy and the starting point in your hands.

The ONLY thing missing is you rolling up your sleeves and doing the work…

So, go get after it!

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